Category Archives: Advanced BPM / Outside-In

Customer Point of View

As a supplier, do you understand or appreciate what it is that your customers are really buying? Have you identified your market segment and have you profiled your ideal customer? It’s so important to focus on what it is that … Continue reading

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Book Review – "Outside-In" by Steve Towers

Outside In – The Secret of the 21st Century Leading Companies BP Group Press, 2010 www.outsideinthesecret.com Steve Towers has once again put pen to paper to present us with strategies that organisations may adopt to achieve success in today’s ever-changing … Continue reading

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Opinion by Richard Branson

“In business, there’s no such thing as a perfect 10″ In this article, Richard Branson talks about his success and why it’s important to “look at your business or brand from the outside in”. There’s always room for improvement in … Continue reading

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Advanced BPM Training

Last month I was fortunate enough to be able to attend the BP Group Certified Process Process Professional program in Brisbane. For me, this was the opportunity to follow up the three day program I attended in Melbourne late last … Continue reading

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Do businesses need to change their business process management strategy?

If you are unaware, there is a groundswell occurring in the business process management arena. Business analysts and business process management practitioners are leading us in a new direction – one of “customer centricity” or “outside-in”. Particularly since the 1980s, … Continue reading

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Article – Customer Focus

In an interview in February 2010 with Harvard Business School, Ranjay Gulati discusses his recent book release and the need for companies to focus in creatively delivering value to customers. He highlights the requirement for placing the customer first and … Continue reading

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